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Privacy Policy

Mellow Picks Privacy Policy

www.MellowPicks.com, (“Mellow Picks,” “We,” “Us,” “Our”) is committed to protecting both the personal as well as business information you share and/or store with us. By using this website, you consent to this Privacy Policy, which applies to transactions and activities and data gathered through the Mellow Picks Website and interaction you may have with its related Social Media accounts. Please review this Privacy Policy periodically as we may revise it without notice.

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.mellowpicks.com (the "Website" or our “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” "Analytics," and “pixels” are electronic files used to record information about how you browse the Site.
-We use Google Analytics, a web analytics service provided by Google Inc. 1600 Amphitheater Parkway, Mountain View, CA 94043, USA ("Google"). Google uses cookies to obtain information about our users' access to our website. The information about your browsing on our website generated by the cookie will normally be transferred to a Google server in the United States where it will be saved. Google will make your IP address anonymous in the EU Member States or other countries belonging to the European Economic Area agreements. Only in exceptional cases will the complete IP address be transferred to the Google server in the United States to be anonymous to other foreign countries. Google will use this information to evaluate your use of the website and to report on your activity. The IP address of your browser transferred by Google Analytics will not be shared with other Google files. You can refuse the storage of cookies by setting the appropriate adjustments on your browser. In addition, if you wish to prevent the processing of your data (including your IP address) generated by Google cookies, you can download and install the browser plugin: You can refuse the storage of cookies by setting the appropriate adjustments on your browser. In addition, if you wish to prevent the processing of your data (including your IP address) generated by Google cookies, you can download and install the browser plugin: You can refuse the storage of cookies by setting the appropriate adjustments on your browser. In addition, if you wish to prevent the processing of your data (including your IP address) generated by Google cookies, you can download and install the browser plugin:https://tools.google.com/dlpage/gaoptout?hl=en .

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, debit card numbers, Paypal), email address, and phone number. We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
Communicate with you;
Screen our orders for potential risk or fraud;
to enable your use of our Services, such as enabling you to make purchases of clothing and accessories we have listed for sale by processing your transactions;
to keep the record so that we can understand your preferences carefully in order to better provide with our services e.g. Offering better product recommendations, offers and discount codes;
to perform statistical, demographic and marketing analyses of users of our Services to improve our relationship with our customers by personalizing your site experience where possible, allowing us to deliver the type of content and product offerings in which you are most interested;
to customize your experience by allowing advertising to be targeted to the users for whom such advertising is most pertinent; to improve our service to you in responding to any of your customer service requests;
to administer contests, promotions, surveys, and/or other site features; and
When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
Make our customers profile so that we manage our customers needs and preferences in a more efficient manner so that there are no misunderstandings.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address),
and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

We also use Facebook Ads, Instagram Ads and Pixels to help use in targeting the right audience for and remarketing, this is used to better market and advertise our company so that we can reach the right people for our products and services.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

We will protect your data like its our own and use it in a very responsible way.


BEHAVIOURAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

FACEBOOK - https://www.facebook.com/settings/?tab=ads
GOOGLE - https://www.google.com/settings/ads/anonymous
BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

YOUR RIGHTS
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

MINORS
The Site is not intended for individuals under the age of 13.

CHANGES
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at info@mellowpicks.com or by mail using the details provided below: